Byredo founder Ben Gorham built a fragrance brand that helped define the scent of the past decade. So, what’s next? In this revealing conversation, he explains how he turns memories into perfumes, why luxury doesn’t need to be exclusive, and the story behind Byredo's new makeup collaboration with Isamaya Ffrench. Listen in to find out how a Swedish pro basketball player with family ties to India and Canada became perfume’s indie darling.

Below you’ll find a list to some of the people, topics, and products mentioned in this episode. If you have any questions (or just want to say hi), reach out to us on Instagram, Twitter, or via email (info@fatmascara.com). And please email us voice memos of your beauty questions and Raise A Wand favorites so we can share them on the show. You can also leave us a voicemail to be featured on a future podcast (our phone number in the U.S. is at 646-481-8182).

Byredo
Ben Gorham
Selena Gomez’s Rare Beauty Soft Pinch Liquid Blush
Byredo Mojave Ghost
Byredo Gypsy Water
Byredo X Ouai Super Dry Mojave Ghost - it was limited edition, sorry!
Byredo Makeup in collaboration with Isamaya Ffrench
Chanel
Geoffrey Beene Grey Flannel Cologne
Dior Farenheit for Men

Raise A Wand
Jenn: Brüush Toothbrush
Jess: Girls Crew jewelry - the rings especially!